Is Talent Acquisition Ready for Influencer Marketing? A lesson from Adidas

Employee referrals are always a great source for candidates. Unfortunately, I don’t think many companies have the perfect way to capitalize on the leads generated. Here’s a great idea using Adidas’s influencer plan to make your employee referral program work!

Data Analytics And Recruiting

Most people are freaked out when they are surfing Facebook or another site and find targeted ads related to a product they were researching earlier in the day. Ok, I’m a little freaked out but I am also amazed at how companies know to bring content to me based on data. I guess that’s why I love the topic of data analytics & recruiting.

Content Marketing as a Recruiting Strategy

Successful recruiters do content marketing by default. For the high valued targets on your recruiting lists, you may send industry articles or share valuable content occasionally as a way to stay on the recruit’s mind. All I am suggesting is to make content marketing a permanent, planned part of your recruiting strategy.