Employee referrals are always a great source for candidates. Unfortunately, I don’t think many companies have the perfect way to capitalize on the leads generated. Here’s a great idea using Adidas’s influencer plan to make your employee referral program work!
Successful recruiters do content marketing by default. For the high valued targets on your recruiting lists, you may send industry articles or share valuable content occasionally as a way to stay on the recruit’s mind. All I am suggesting is to make content marketing a permanent, planned part of your recruiting strategy.